THE CLIENT
Potetfestivalen is an annual festival held in Bryne, just outside of Stavanger. The festival celebrates the humble potato with a variety of games, activities, and events, all centered around this versatile vegetable.
THE PROBLEM
The challenge is how can you attract urban families with young children to visit a potato festival in the countryside.
PotetFestivalen
THE RESULT
We tackled the challenge by creating a design style that connects with urban families. To make the festival feel more fun and modern, we used playful colors and introduced a quirky, lovable mascot. We also gave the logo and mascot a potato stamp look, adding a bit of charm and personality to make the festival more inviting for families from the city.
